Iconic Brands Inc (ICNB)

[Captain Jonah]

Belissima Price Point is evidence of a committed World Wide distribution plan. A periscopic hint at what is going on inside of the ICONIC boardroom / minivan. Pricing the iconic black bottle prosecco above the mediocre competition puts the crosshairs of market goals on a global ambition. It is a plan that will dry up the glera supply as demand grows, driving up the price of ALL wines that require this specific grape.
Capturing and securing the sweet spot of the growing prosecco market provides leverage over both supply and demand.

Authentic Italian Proseccos will demand premium prices making the inevitable clones the less preferred compromise option.


*the Rose is made with pinot grigio, I know, but I love the artful photo so. Brut and Zero Sugar Sparkling both are 100% glera.